04 Oct Digital music on track to set a record
Digital music sales for 2012 could be the highest yet
Digital music sales are expected to reach record-breaking numbers in 2012, according to data from a Nielsen study published today.
As for what’s causing the continued uptick in digital sales year-over year, there are a few explanations. The most obvious reason is that consumers no longer care about the old physical formats, which are much less convenient to both obtain and use across multiple devices. The second and biggest reason is the growing number of people using Internet-connected mobile devices — with an emphasis on devices, plural.